FlashForward 2003 San Francisco—March 27, 2003—Macromedia, Inc. (Nasdaq: MACR) today announced the immediate availability of Macromedia Flash Player 6 for Pocket PC 2002, enabling developers and publishers to quickly and easily deploy rich content and applications to Microsoft Windows Powered Pocket PC 2002 devices. Macromedia Flash Player is the leading rich client on the Internet, and Pocket PC 2002 users can find more information and download the player today at www.macromedia.com/go/fp6_ppc.

For the first time, developers can publish standalone Macromedia Flash device content and applications that can play full-screen outside of the browser, such as games, applications, and kiosks. Developers interested in delivering executable Macromedia Flash projectors can license this version of the player for $499. There is no cost to end users.

"Macromedia believes experience matters, and that great experiences build great businesses," said Troy Evans, product manager, Macromedia. "This release is a key component of our mobile and devices strategy to deliver rich content experiences to platforms beyond the desktop."

"With Pocket PC, Microsoft provides developers with a robust and flexible platform to build the richest mobile applications found on a PDA," said Chris Hill, lead product manager, mobile devices division, Microsoft Corp. "From content and applications to standalone Macromedia Flash experiences, we are pleased to see that with Macromedia Flash Player 6, Macromedia is continuing to invest in the Pocket PC platform. Ultimately, this will give users a chance to experience compelling Macromedia Flash content on their Pocket PC."

With the availability of Macromedia Flash Player 6 for Pocket PC 2002, developers can incorporate video and application components within Macromedia Flash MX to deliver rich Internet applications, as well as bring e-learning, rich media, and gaming content to devices.

Also available today is the Macromedia Flash Player 6 developer kit for Pocket PC 2002. The kit includes a content development kit, an interface design policy kit, and a set of optimized user interface components for the Pocket PC. The components for the Pocket PC platform ensure that developers can easily author applications with consistent elements such as radio buttons and check boxes.Users can download the free developer kit today at www.macromedia.com/go/devkit_fp6_ppc.

PRICING AND AVAILABILITY
Macromedia Flash Player 6 for Pocket PC 2002 is available as an ActiveX control, or developers can license the standalone Macromedia Flash Player for creating projectors for $499, available exclusively through the Macromedia Online Store.

ABOUT MACROMEDIA
Experience matters. Macromedia, Inc. is motivated by the belief that great experiences build great businesses. Our software empowers millions of business users, developers, and designers to create and deliver effective, compelling, and memorable experiences—on the Internet, on fixed media, on wireless, and on digital devices.