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Shockwave Player Version Penetration

Worldwide Ubiquity of Adobe Shockwave by Version — March 2008

	Shockwave 7	Shockwave 8	Shockwave 8.5	Shockwave 10
Mature Markets1	55.6%	54.5%	52.9%	47.2%
US/Canada/	59.5%	58.6%	57.1%	52.5%
Europe2	48.7%	47.2%	45.2%	38.7%
Japan	55.0%	53.8%	52.3%	45.3%
Emerging Markets3	Not surveyed in this wave

 

Worldwide Ubiquity of Adobe Shockwave by Version — December 2007

	Shockwave 7	Shockwave 8	Shockwave 8.5	Shockwave 10
Mature Markets1	59.3%	58.0%	56.4%	49.8%
US/Canada/	63.7%	62.7%	61.3%	55.1%
Europe2	53.6%	51.3%	48.9%	40.9%
Japan	55.5%	55.3%	54.0%	48.0%
Emerging Markets3	27.9%	25.1%	21.4%	17.7%

 

Worldwide Ubiquity of Adobe Shockwave by Version — September 2007

	Shockwave 7	Shockwave 8	Shockwave 8.5	Shockwave 10
Mature Markets1	58.5%	57.0%	54.9%	48.7%
US/Canada	64.0%	62.5%	60.6%	54.4%
Europe3	49.4%	47.6%	45.0%	37.9%
Japan	56.5%	55.5%	53.8%	48.5%
Emerging Markets3	Not surveyed in this wave.

 

Worldwide Ubiquity of Adobe Shockwave by Version — June 2007

	Shockwave 7	Shockwave 8	Shockwave 8.5	Shockwave 10
Mature Markets1	59.1%	57.9%	55.9%	48.7%
US/Canada	62.1%	60.6%	58.7%	51.9%
Europe3	51.1%	49.9%	47.5%	40.4%
Japan	62.5%	62.3%	60.0%	51.8%
Emerging Markets3	30.2%	27.8%	25.1%	20.3%

Notes

1. Mature markets include US,Canada,UK,Germany,France,Japan
2. Europe includes UK, Germany, France
3. The Emerging markets are surveyed every other wave. They include China, S. Korea, Russia, India and Taiwan. Percentages are carried over from the previous wave when emerging markets are not surveyed.

Adobe Plug-in Study Methodology